Confirming digital marketing model innovation design : SEM in post-COVID social impact startups, Mexico

von Mejía-Trejo, Juan
Veröffentlicht in Advanced digital marketing strategies in a data-driven era (2021)

The values-based innovation in the organization : working on a competitive concept : first insights in Mexico using the Panel Delphi Focus Group and AHP method

von Mejía-Trejo, Juan
Veröffentlicht in Journal of international business and economics (2017)

Innovation proposal in the e-commerce of exponential handcrafted SMEs of enterpreneur women with the interfaces of the creative economy

von Cervantes-Guzmán, Jovanna Nathalie
Veröffentlicht in International journal of e-entrepreneurship and innovation (2021)

Intellectual capital, impact factor on competitiveness : manufacturing industry SMEs in Mexico

von Sánchez Gutiérrez, José
Veröffentlicht in Measuring business excellence (2016)