The systemic presence of foreign corruption in the US

von McDonald, Robert E.
Veröffentlicht in Journal of international business (2010)

Technological innovations in hospitals : what kind of competitive advantage does adoption lead to?

von McDonald, Robert E.
Veröffentlicht in International journal of technology management (2004)

Knowledge-based sales management strategy and the grafting metaphor : implications for theory and practice

von Madhavaram, Sreedhar
Veröffentlicht in Industrial marketing management (2010)

Celebrity endorsement, self-brand connection and consumer-based brand equity

von Dwivedi, Abhishek
Veröffentlicht in The journal of product & brand management (2015)

Exploring market orientation versus finance orientation effects on perceived CSR motivations and outcomes using resource-advantage (R-A) theory

von Hansen, Jared M.
Veröffentlicht in Journal of business research (2023)

The impact of a celebrity endorser's credibility on consumer self-brand connection and brand evaluation

von Dwivedi, Abhishek
Veröffentlicht in The journal of brand management (2014)

Celebrity endorsements, self-brand connection and relationship quality

von Dwivedi, Abhishek
Veröffentlicht in International journal of advertising (2016)

The theoretical foundations of nonprofit competition : a resource-advantage theory approach

von Topaloglu, Omer
Veröffentlicht in Journal of nonprofit & public sector marketing (2018)

Sustainability of nonprofit organizations : an empirical investigation

von Weerawardena, Jay
Veröffentlicht in Journal of world business (2010)

Nonprofit business model innovation as a response to existential environmental threats : performing arts in the United States

von McDonald, Robert E.
Veröffentlicht in Journal of business research (2021)

Competence resource specialization, causal ambiguity, and the creation and decay of competitiveness : the role of marketing strategy in new product performance and shareholder va...

von Hansen, Jared M.
Veröffentlicht in Academy of Marketing Science Journal of the Academy of Marketing Science (2013)

An analysis of managers' resource allocation dilemma in a fixed capacity situation

von Levin, Michael A.
Veröffentlicht in Journal of marketing theory and practice (2013)

From "virtuous" to "pragmatic" pursuit of social mission : a sustainability-based typology of nonprofit organizations and corresponding strategies

Veröffentlicht in Management research review (2015)