Dyadic decision processes : a means-end chain approach in the case of couples' decision making about a foreign holiday

von Marde, Sinove
Veröffentlicht in Leading economic and managerial issues involving globalization (2006)

The contribution of ISO 9001 to certified companies : manager and employee perceptions

von Marde, Sinove
Veröffentlicht in Quality management journal (2015)

The effect of globalisation on the image of partner brands

von Marde, Sinove
Veröffentlicht in Globalization and partnerships (2007)