User disposition and attitude towards advertisements placed in Facebook, LinkedIn, Twitter and YouTube : a decision tree and MANOVA approach

von Balakrishnan, Janarthanan
Veröffentlicht in Journal of electronic commerce in organizations (-2016)

A novel hybrid approach to forecast crude oil futures using intraday data

von Manickavasagam, Jeevananthan
Veröffentlicht in Technological forecasting & social change (2020)

Examining beliefs, values and attitudes towards social media advertisements : results from India

von Natarajan, Thamaraiselvan
Veröffentlicht in International journal of business information systems (2015)

Perception of Indian consumers towards social media advertisements in Facebook, LinkedIn, YouTube and Twitter

Veröffentlicht in International journal of internet marketing and advertising (2014)