The influence of vicarious role models on purchase intentions of Botswana teenagers

von Makgosa, Rina
Veröffentlicht in Young consumers (2010)

A test measure equivalence of conflict resolution strategies in joint purchase decisions

von Makgosa, Rina
Veröffentlicht in Botswana journal of business (2006)

Sex role orientation and conflict resolution in the joint purchase decisions of spouses : does ethnicity matter?

von Makgosa, Rina
Veröffentlicht in Management research review (2010)

Ethnic diversity in Britain : a stimulus for multicultural marketing

von Makgosa, Rina
Veröffentlicht in Marketing intelligence & planning (2012)

Conflict resolution strategies in joint purchase decisions for major household consumer durables : a cross-cultural investigation

von Makgosa, Rina
Veröffentlicht in International journal of consumer studies (2009)

Retail market segmentation : the use of consumer decision-making styles, overall satisfaction and demographics

von Makgosa, Rina
Veröffentlicht in The international review of retail, distribution and consumer research (2018)

The role of demographic and attitudinal influences on the financial saving behaviour of employed adults in Botswana

von Matenge, Tendy M.
Veröffentlicht in International journal of business and emerging markets (2019)

Modern retailing and its implications for developing countries : insights from retail managers

von Phambuka-Nsimbi, Catherine
Veröffentlicht in Inventi impact: retailing & consumer services (-2015)

Brand identity and business performance among small and medium enterprises (SMEs) in Zimbabwe : length of business operation and age as moderators

von Mandizwidza-Moyo, Edinah
Veröffentlicht in African journal of business and economic research (2023)