More than aesthetic : visual boundaries and perceived variety

von Wen, Na
Veröffentlicht in Journal of retailing (2019)

Simple decision aids and consumer decision making

von Lurie, Nicholas H.
Veröffentlicht in Journal of retailing (2014)

Temporal contiguity and negativity bias in the impact of online word of mouth

von Chen, Zoey
Veröffentlicht in Journal of marketing research (2013)

The case for compatibility : product attitudes and purchase intentions for upper versus lowercase brand names

von Wen, Na
Veröffentlicht in Journal of retailing (2018)

Is timely information always better? : the effect of feedback frequency on decision making

von Lurie, Nicholas H.
Veröffentlicht in Organizational behavior and human decision processes (2009)

Decision quality measures in recommendation agents research

von Aksoy, Lerzan
Veröffentlicht in Journal of interactive marketing (2011)

Creation and consumption of mobile word of mouth : how are mobile reviews different?

von Ransbotham, Sam
Veröffentlicht in Marketing science (2019)

Searching for experience on the web : an empirical examination of consumer behavior for search and experience goods

von Huang, Peng
Veröffentlicht in Journal of marketing (2009)

Network characteristics and the value of collaborative user-generated content

von Ransbotham, Sam
Veröffentlicht in Marketing science (2012)

Using technology to persuade : visual representation technologies and consensus seeking in virtual teams

von Peng, Chih-Hung
Veröffentlicht in Information systems research (2019)

Listening to strangers : whose responses are valuable, valuable are they, and why?

von Weiss, Allen M.
Veröffentlicht in Journal of marketing research (2008)

Gamification and mobile marketing effectiveness

von Hofacker, Charles F.
Veröffentlicht in Journal of interactive marketing (2016)