Consumers' knowledge of price levels and dynamics

von Luceri, Beatrice
Veröffentlicht in International journal of business competition and growth (2010)

˜Iœ giorni della stampa : giornali, giornalai, giornalismi

von Luceri, Beatrice
Veröffentlicht 2013

The cross-shopping behaviour : patterns of store format mobility in the apparel sector

von Luceri, Beatrice
Veröffentlicht in International journal of retail & distribution management (2016)

The importance of consumer characteristics and market structure variables in driving multiple store patronage

von Luceri, Beatrice
Veröffentlicht in Journal of retailing and consumer services (2012)

Gambers' motivations : developing a Reasons for Gambling Dcale (RGS)

von Luceri, Beatrice
Veröffentlicht in Journal of customer behaviour (2015)

The antecedents of gambling behaviour from a social marketing perspective

von Vergura, Donata Tania
Veröffentlicht in The journal of gambling business and economics (2015)

Does biometrics improve marketing research? : a new product brain imaging and behavioural assessment

von Lugli, Giampiero
Veröffentlicht in Dexterity in global business (2014)

Mobilità tra insegne : predittori nel settore degli elettrodomestici

von Luceri, Beatrice
Veröffentlicht in Il ruolo dell'azienda nell'economia (2015)

The effect of social EWOM on consumers' behaviour patterns in the fashion sector

von Vergura, Donata Tania
Veröffentlicht in The art of digital marketing for fashion and luxury brands (2021)

The impact of store flyers on store performance : a format and customer related approach

Veröffentlicht in International journal of retail & distribution management (2014)

Marketing internazionale : strategie, principi e applicazioni

Veröffentlicht 2022

What drives consumers to shop on mobile devices? : insights from a meta-analysis

von Luceri, Beatrice
Veröffentlicht in Journal of retailing (2022)

Drivers of consumer adoption of e-commerce : a meta-analysis

von Zerbini, Cristina
Veröffentlicht in International journal of research in marketing (2022)