The effect of the alliance between manufacturer and weak retailer on supply chain performance

von Zhang, Jianxiong
Veröffentlicht in Institute of Mathematics and Its Applications IMA journal of management mathematics (2018)

Benefits of partial myopia in a durable product supply chain considering pricing and advertising

von Lu, Fuxiao
Veröffentlicht in Operational Research Society Journal of the Operational Research Society (2016)

Cooperative advertising : a way escaping from the prisoner's dilemma in a supply chain with sticky price

von Lu, Fuxiao
Veröffentlicht in Omega (2019)