Motivation and cognitive structures of store versus manufacturer brand consumers

von Krystallis, Athanasios
Veröffentlicht in Journal of consumer behaviour (-2015)

Uncovering attribute-based determinants of loyalty in cigarette brands

von Krystallis, Athanasios
Veröffentlicht in The journal of product & brand management (2013)

Health claims as communication tools that enhance brand loyalty : the case of low-fat claims within the dairy food category

von Krystallis, Athanasios
Veröffentlicht in Journal of marketing communications (2011)

An exploration of loyalty determinats in Greek wine varieties

von Krystallis, Athanasios
Veröffentlicht in EuroMed journal of business (2010)

Investigating the types of value and cost of green brands : proposition of a conceptual framework

von Papista, Erifili
Veröffentlicht in Journal of business ethics (2013)

The effects of service brand dimensions on brand loyalty

von Krystallis, Athanasios
Veröffentlicht in Journal of retailing and consumer services (2014)

Do health claims and prior awareness influence consumers' preferences for unhealthy foods? : the case of functional children' s snacks

von Krystallis, Athanasios
Veröffentlicht in Agribusiness (2012)

Usefulness of the discrete choice methodology for marketing decision-making in new product development : an example from the European functional foods market

von Krystallis, Athanasios
Veröffentlicht in Agribusiness (2010)

From commodities to the consumption of quality foods in Eastern European context: an empirical examination of the determinants of consumer behavior towards honey

von Krystallis, Athanasios
Veröffentlicht in Journal of East-West business (2006)

The usefulness of Schwartz's "values theory" in understanding consumer behaviour towards differentiated products

von Krystallis, Athanasios
Veröffentlicht in Journal of marketing management (2012)

Consumers response to food labels in an emerging market : the case of Romania

von Festila, Alexandra
Veröffentlicht in International journal of consumer studies (2014)

The impact of product assortment size and attribute quantity on information searches

von Dörnyei, Krisztina Rita
Veröffentlicht in The journal of consumer marketing (2017)

Consumers' literacy and preferences for sustainability labels : an exploratory analysis on Italian young adults

von Vecchio, Riccardo
Veröffentlicht in International journal of globalisation and small business (2015)

A retrospective view on designation of origin labeled foods in Europe

von Krystallis, Athanasios
Veröffentlicht in Journal of international food & agribusiness marketing (2017)

Much too new to eat it? : customer value and its impact on consumer-product relationship in the context of novel food products

von Perrea, Toula
Veröffentlicht in The journal of product & brand management (2017)

Testing and validation of a hierarchical values-attitudes model in the context of green food in China

Veröffentlicht in Asia Pacific journal of marketing and logistics (2014)

Consumer attitudes towards sustainability aspects of food production : insights from three continents

Veröffentlicht in Journal of marketing management (2012)

Investigating the gap between citizens' sustainability attitudes and food purchasing behaviour : empirical evidence from Brazilian pork consumers

Veröffentlicht in International journal of consumer studies (2011)