The sociological basis of marketing

von Grønhaug, Kjell
Veröffentlicht in Marketing theory (2010)

Self-transformation and AIDS poster children

von Kleppe, Ingeborg Astrid
Veröffentlicht in The Routledge companion to identity and consumption (2013)

Brand selfies : consumer experiences and marketplace conversations

von Presi, Caterina
Veröffentlicht in European journal of marketing (2016)