Employee retirement savings : what we know and are discovering for helping people prepare for life after work

von Keller, Punam Anand
Veröffentlicht in Transformative consumer research for personal and collective well-being (2012)

Designing effective health communications : a meta-analysis

von Keller, Punam Anand
Veröffentlicht in Journal of public policy & marketing (2008)

New ways to make people save : a social marketing approach

von Lusardi, Annamaria
Veröffentlicht in Overcoming the saving slump (2008)

New ways to make people save : a social marketing approach

von Lusardi, Annamaria
Veröffentlicht 2009

Value from regulatory construal fit : the persuasive impact of fit between consumer goals and message concreteness

von Lee, Angela Y.
Veröffentlicht in Journal of consumer research (2009)

Effectiveness of corporate well-beeing programs : a meta-analysis

von Keller, Punam Anand
Veröffentlicht in Journal of macromarketing (2009)

Enhanced active choice : a new method to motivate behavior change

Veröffentlicht in Journal of consumer psychology (2011)

Surcharges plus unhealthy labels reduce demand for unhealthy menu items

Veröffentlicht in Journal of marketing research (2014)

Emotion, adaptive decision making and consumer behavior

von Bettman, James R.
Veröffentlicht 2016