Impact of brand equity on purchase intention of home appliances

von Lakshmi, S.
Veröffentlicht in Icfai University Press (Hyderabad) The IUP journal of brand management (2016)

Impact of financial brand values on firm profitability and firm value of Indian FMCG companies

von Niyas, N.
Veröffentlicht in Indian Institute of Management Bangalore IIMB management review (2022)

Factors contributing to brand positioning of smartphones among college students in Chennai : a study

von Lakshmi, S.
Veröffentlicht in Icfai University Press (Hyderabad) The IUP journal of brand management (2018)

Factors determining the innovation types of manufacturing SMEs in India

von Mubarak Rahman P.
Veröffentlicht in Asia-Pacific journal of management research and innovation (2018)

Evaluating efficiency of commercial banks in India by using DEA model

von MajidShaban
Veröffentlicht in GITAM Institute of Management GITAM journal of management (2014)