E-commerce and export performance

von Karavdic, Munib
Veröffentlicht 2006

Integrating e-commerce into existing export marketing theories : a contingency model

von Karavdic, Munib
Veröffentlicht in Marketing theory ; Vol. 2: Major theoretical debates and contemporary issues in marketing theory (2008)

Developing e-commerce marketing capabilities and efficiencies for enhanced performance in business-to-business export ventures

von Gregory, Gary D.
Veröffentlicht in Industrial marketing management (2019)