Line extension versus new brand name introduction : effects of new products discrepancy and relationship to an existing brand on the information process of new product evaluation

von Jung, Kwon
Veröffentlicht 1996

Relationship quality between in-groups and out-groups

von Shamdasani, Prem
Veröffentlicht in International business and economics research journal (2011)

Searching for boundary conditions for successful brand extensions

von Jung, Kwon
Veröffentlicht in The journal of product & brand management (2010)

Influences of category structure on brand positioning and choice

von Coupey, Eloise
Veröffentlicht 1993

Online vs. offline coupon redemption behaviors

von Jung, Kwon
Veröffentlicht in International business and economics research journal (2010)

Online shoppers' response to price comparison sites

von Jung, Kwon
Veröffentlicht in Journal of business research (2014)

A study on the mechanism for sharing credit information

von Jeong, Hyung-kwon
Veröffentlicht in Economic papers (2006)

Measuring status orientations : scale development and validation in the context of an Asian transitional economy

von Tambyah, Siok Kuan
Veröffentlicht in Journal of marketing theory and practice (2009)

Evaluation of novel plywood shear connector in timber-concrete composite slab

von Ahn, Kyung-sun
Veröffentlicht in World Conference on Timber Engineering (12. : 2021 : Online) World Conference on Timber Engineering (WCTE 2021) ; Volume 4 of 4 (2021)

Load-carrying capacity of inclined self-tapping screw: Effect of the thin wood part in inclined screw connection on load-carrying capacity

von Kim, Ji-Yong
Veröffentlicht in World Conference on Timber Engineering (12. : 2021 : Online) World Conference on Timber Engineering (WCTE 2021) ; Volume 4 of 4 (2021)

A STRUCTURAL-MEMBER LEVEL ASSESSMENT OF THE ENVIRONMENTAL IMPACT OF TIMBER, REINFORCED CONCRETE AND STEEL IN BUILDING CONSTRUCTION

von Oh, Jae-Won
Veröffentlicht in World Conference on Timber Engineering (13. : 2023 : Oslo) Timber for a livable future ; Volume 2 (2023)

Understanding consumer animosity in an international crisis : nature, antecedents, and consequences

Veröffentlicht in Journal of international business studies (2008)

LATERAL-LOAD RESISTANCE OF PLY-LAM SHEAR WALL

von Pang, Sung-Jun
Veröffentlicht in World Conference on Timber Engineering (12. : 2021 : Online) World Conference on Timber Engineering (WCTE 2021) ; Volume 3 of 4 (2021)

BENDING BEHAVIOR OF GLT-STEEL BEAM CONNECTED BY INCLINED SCREWS

von Pang, Sung-Jun
Veröffentlicht in World Conference on Timber Engineering (13. : 2023 : Oslo) Timber for a livable future ; Volume 1 (2023)

EVALUATION OF TIMBER-CONCRETE SLAB CONNECTED WITH NOTCHED CONNECTION MADE OF KOREAN LARCH STRUCTURAL PLYWOOD

von Ahn, Kyung Sun
Veröffentlicht in World Conference on Timber Engineering (13. : 2023 : Oslo) Timber for a livable future ; Volume 1 (2023)