The globalization of sport and the mass-mediated identity of Hines Ward in South Korea

von Jun, Jong Woo
Veröffentlicht in Journal of sport management (2012)

Investigating consumer behavioural intention to utilise digital signage

von Hough, Michelle
Veröffentlicht in International journal of internet marketing and advertising (2016)

Uses and gratifications of digital signagage and relationships with user interface

von Bae, Young Han
Veröffentlicht in Journal of international consumer marketing (-2016)

Roles of media exposure and interpersonal experiences on country brand : the mediated risk perception model

von Jun, Jong Woo
Veröffentlicht in Journal of promotion management (2009)

Exploring the impact of acculturation and ethnic identity on Korean US residents' consumption behaviors of utilitarian versus hedonic products

von Jun, Jong Woo
Veröffentlicht in Journal of international consumer marketing (2014)

Cultural differences among young adult consumers in Hong Kong, Japan, and Korea

von Bae, Young Han
Veröffentlicht in Journal of global marketing (2018)

The influence of life satisfaction on nostalgic advertising and attitude toward a brand

von Ju, Ilyoung
Veröffentlicht in Journal of marketing communications (2017)