Digital innovation and business management

von Santovito, Savino
Veröffentlicht in Innovative management perspectives on confronting contemporary challenges (2015)

Hotels and online travel agencies : power or trust for a competitive long-term relationship

von Iazzi, Antonio
Veröffentlicht in International journal of technology marketing (2017)

The evaluation of market attractiveness through the marketing intelligence approach : a tool for the SMEs

von Iazzi, Antonio
Veröffentlicht in International journal of markets and business systems (2015)

Consumer preference, satisfaction, and intentional behavior : investigating consumer attitudes for branded or unbranded products

von Iazzi, Antonio
Veröffentlicht in Journal of transnational management (-2016)