On the interpretation of price-quality relations

von Ratchford, Brian Thomas
Veröffentlicht in Journal of consumer policy (1990)

On estimating market efficiency

von Ratchford, Brian Thomas
Veröffentlicht in Journal of consumer policy (1992)

Estimating the efficiency of consumer choices of new automobiles

von Gupta, Pola
Veröffentlicht in Journal of economic psychology (1992)

Response of buying-center participants ot B2B product placements

von Lord, Kenneth R.
Veröffentlicht in The journal of business & industrial marketing (2010)

Sentiment toward marketing : a comparison of German and US students

von Burns, David J.
Veröffentlicht in International journal of commerce and management (2015)

Comparison shopping on the internet

von Klassen, Michael L.
Veröffentlicht in International journal of business information systems (2009)

Texting while driving : an empirical investigation of students' attitudes and behaviors

von Gupta, Pola B.
Veröffentlicht in Information systems management (2016)

Let them play! : active learning in a virtual world

von Schiller, Shu Z.
Veröffentlicht in Information systems management (2013)

An exploration of student satisfaction with internship experiences in marketing

von Gupta, Pola B.
Veröffentlicht in Business education & accreditation (2010)

"To buy or to pirate" : the matrix of music consumers' acquisition-mode decision-making

Veröffentlicht in Journal of business research (2009)

Showrooming : an exploratory empirical investigation of students' attitudes and behavior

von Burns, David J.
Veröffentlicht in Information systems management (2018)