The consumer decision journey : a literature review of the foundational models and theories and a future perspective

von Santos, Susana
Veröffentlicht in Technological forecasting & social change (2021)

Explaining consumer use of renewable energy : determinants and gender and age moderator effects

von Gonçalves, Helena Martins
Veröffentlicht in Journal of global scholars of marketing science (2015)

Information searching in the mobile environment : differences in involvement dimensions among product categories

von Santos, Susana
Veröffentlicht in Technological forecasting & social change (2021)

Multichannel consumer behaviors in the mobile environment : using fsQCA and discriminant analysis to understand webrooming motivations

von Santos, Susana
Veröffentlicht in Journal of business research (2019)

The customer satisfaction - customer loyalty relationship : reassessing customer and relational characteristics moderating effects

von Gonçalves, Helena Martins
Veröffentlicht in Management decision (2012)

Causal recipes for customer loyalty to travel agencies : differences between online and offline customers

von Silva, Graça Miranda
Veröffentlicht in Journal of business research (2016)

Customer loyalty through social networks : lessons from Zara on Facebook

von Gamboa, Ana Margarida
Veröffentlicht in Business horizons (2014)

Re-examining green purchase behaviour and the green consumer profile : new evidences

von Akehurst, Gary
Veröffentlicht in Management decision (2012)

Green buying behavior and the theory of consumption values : a fuzzy-set approach

von Gonc̦alves, Helena Martins
Veröffentlicht in Journal of business research (2016)

Green consumer segmentation : managerial and environmental implications from the perspective of business strategies and practices

von Afonso, Carolina
Veröffentlicht in Sustainability in innovation and entrepreneurship (2017)

The role of motivations and involvement in wine tourists' intention to return : SEM and fsQCA findings

von Afonso, Carolina
Veröffentlicht in Journal of business research (2018)

Social value and organizational performance in non-profit social organizations : social entrepreneurship, leadership, and socioeconomic context effects

von Felício, J. Augusto
Veröffentlicht in Journal of business research (2013)

Determinants of users' continuance intention toward digital innovations : are late adopters different?

von Jahanmir, Sara F.
Veröffentlicht in Journal of business research (2020)

The role of qualitative research in current digital social media : issues and aspects - an introduction

von Gonc̦alves, Helena Martins
Veröffentlicht in Psychology & marketing (2016)

Special issue: The role of qualitative research in current digital social media : issues and aspects

Veröffentlicht 2016