Do retail alliances enhance customer experience? : examining the relationship between alliance value and customer satisfaction with the alliance

von Mouri, Nacef
Veröffentlicht in Journal of marketing management (2015)

Cross-national diffusion research: what do we know and how certain are we?

von Kumar, V.
Veröffentlicht in International marketing ; Vol. V (2006)

Revisiting the satisfaction-loyalty relationship : empirical generalizations and directions for future research

von Kumar, V.
Veröffentlicht in Journal of retailing (2013)

Retail patronage behavior and shopper typologies : a replication and extension using a multi-format, multi-method approach

von Ganesh, Jaishankar
Veröffentlicht in Academy of Marketing Science Journal of the Academy of Marketing Science (2007)

Online shopper motivations, and e-store attributes: an examination of online patronage behavior and shopper typologies

Veröffentlicht in Journal of retailing (2010)