The dynamics and patterns of a cultural and creative industry in Brazil from an international business perspective : the wine industry as a creative industry

von Floriani, Dinorá Eliete
Veröffentlicht in Creative industries and entrepreneurship (2018)

Are there micromultinational enterprises in Brazil? : three cases studied from the perspective of their degrees of internationalisation and use of networking

von Floriani, Dinorá Eliete
Veröffentlicht in International journal of business and emerging markets (2017)

The logic behind foreign market selection : objective distance dimensions vs. strategic objectives and psychic distance

von Magnani, Giovanna
Veröffentlicht in International business review (2018)

The internationalization speed of SMEs and their long-term sustainability in foreign markets

von Mayer, Beatrice Maria Zanellato Fonseca
Veröffentlicht in The Palgrave handbook of corporate sustainability in the digital era (2021)

The Palgrave handbook of corporate sustainability in the digital era

Veröffentlicht 2021

Conceptualizing country-of-origin image as a country-specific advantage : an insider perspective

von Suter, Mariana Bassi
Veröffentlicht in Journal of business research (2021)

Country-of-origin image (COI) as a country-specific advantage (CSA) : scale development and validation of COI as a resource within the firm perspective

von Suter, Mariana Bassi
Veröffentlicht in Journal of business research (2018)