The perceived usefulness of personalized product information on B2C e-commerce websites and the modernisating effect of national culture

von Quint, Werner
Veröffentlicht in Advanced e-business research (2017)

The implications of the espoused national cultural dimension of masculinity on the technology acceptance of e-learning : a call for an updated measurement of masculinity

von Farrell, Wendy Colleen
Veröffentlicht in IWEMB (Veranstaltung : 3. : 2019 : Vestfold) Proceedings of the IWEMB 2019 (2020)

Usage of customer reviews in online shopping : analyzing characteristics of customer reviews

von Kräuter, Saskia
Veröffentlicht in IWEMB (Veranstaltung : 3. : 2019 : Vestfold) Proceedings of the IWEMB 2019 (2020)