Using time in branding : reflections and orientations in an increasingly competitive world

von Davies, Mark A. P.
Veröffentlicht in The journal of brand management (2018)

Individualism in retailing

Veröffentlicht 2011

Understanding marketing

von Davies, Mark A. P.
Veröffentlicht 1998

Switching costs and ad agency-client relationship longevity : an exploratory study

von Davies, Mark A. P.
Veröffentlicht in Services marketing quarterly (2011)

Denial at the top table : status attributions and implications for marketing

von Davies, Mark A. P.
Veröffentlicht in Journal of strategic marketing (2012)

From "great expectations" to "hard times" : a longitudinal study of creative graduate new ventures

von Hanage, Richard
Veröffentlicht in International journal of entrepreneurial behaviour & research (2016)

Impact of organizational climate on ethical empowerment and engagement with Corporate Social Respnsibility (CSR)

von Powell, Shaun M.
Veröffentlicht in The journal of brand management (2013)

Here, there and everywhere : a study of consumer centrism

von Prince, Melvin
Veröffentlicht in International marketing review (2016)

Trending topics plus future challenges and opportunities in brand management

von Golob, Urša
Veröffentlicht in The journal of asset management (2020)

An integrative framework of buyer-supplier negative relationships quality and dysfunctional interfirm conflict

von Prince, Melvin
Veröffentlicht in Journal of business-to-business marketing (-2016)

A model of trust and compliance in franchise relationships

Veröffentlicht in Journal of business venturing (2011)