Goal orientation and comparative valience in persuasion

von Chang, Chung-Chau
Veröffentlicht in Journal of advertising (2008)

Source effect of advertised reference price influences on transaction value in online shopping environments

von Lo, Shao-kang
Veröffentlicht in Electronic commerce research (2013)

Reasons for avatar gender swapping by online game players : a qualitative interview-based study

von Chou, Yu-Jen
Veröffentlicht in International journal of e-business research (2014)

A Monopole Antenna with CPW-fed for Digital Video Broadcasting Applications

von Houng, Mau-Phon
Veröffentlicht in PIERS (2011 : Marrakesch) Progress in Electromagnetics Research Symposium 2011 (PIERS 2011 Marrakesh) ; Volume 1 of 2 (2011)

Who may be loyal? : personality, flow experience and customer e-loyalty

Veröffentlicht in International journal of electronic customer relationship management (2012)