Motivations leading to customer citizenship behavior in services : scale development and validation

von Choi, Laee
Veröffentlicht in The journal of consumer marketing (2016)

The effect of retailer private brands on consumer-based retailer equity : comparison of named private brands and generic private brands

von Choi, Laee
Veröffentlicht in The international review of retail, distribution and consumer research (2014)

Having fun while receiving rewards? : exploration of gamification in loyalty programs for consumer loyalty

von Hwang, Jiyoung
Veröffentlicht in Journal of business research (2020)

Exploring antecedents of customer citizenship behaviors in services

von Choi, Laee
Veröffentlicht in The service industries journal (-2018)

The omnichannel luxury retail experience : building mobile trust and technology acceptance of quick response (QR) codes

von Lawry, Charles Aaron
Veröffentlicht in Marketing (2013)

Dynamic interplay of operations and R&D capabilities in U.S. high-tech firms : predictive impact analysis

von Kwon, He-Boong
Veröffentlicht in International journal of production economics (2022)

The effects of employee voice and delight on job satisfaction and behaviors : comparison between employee generations

von Kim, Mi Ran
Veröffentlicht in Journal of hospitality marketing & management (-2016)

Hotel employees' organizational behaviors from cross-national perspectives

von Kim, Mi Ran
Veröffentlicht in International journal of contemporary hospitality management (2017)