A cultural content analysis of multinational companies' web sites

von Nacar, Ramazan
Veröffentlicht in Qualitative market research (2011)

Consumer evaluations on brand extensions : B2B brands extended into B2C markets

von Burnaz, Sebnem
Veröffentlicht in The journal of product & brand management (2011)

Exploring the literal effect of COO for a new brand : a conjoint analysis approach

von Coskun, Merve
Veröffentlicht in Journal of international consumer marketing (-2016)

User attitude towards mobile payment : a new purchasing application from Turkey

von Aydın, Gökhan
Veröffentlicht in Journal of euromarketing (-2016)

Retail internationalisation: a British retailer in Turkey

von Atakan, Serap
Veröffentlicht in The European retail digest (2007)

Exploring the impact of brand community identification on Facebook : firm-directed and self-directed drivers

von Demiray, Melek
Veröffentlicht in Journal of business research (2019)

Effects of institutions on entrepreneurs' trust and engagement in crowdfunding

von Demiray, Melek
Veröffentlicht in Journal of electronic commerce research (2021)

Culture and websites interaction : issues and perspectives

von Nacar, Ramazan
Veröffentlicht in Cultural and technological influences on global business (2013)

Marketing practices and performance of the Turkish clothing industry firms exporting to the European Union

von Sezgin, Selime
Veröffentlicht in Globalization, the multinational firm, and emerging economies (2001)

The crowdfunding market, models, platforms, and projects

von Demiray, Melek
Veröffentlicht in Crowdfunding for sustainable entrepreneurship and innovation (2017)

Competitive deviance from ethicality : a focus on online settings

von Şahin-Kazazoğlu, Gözde Nur
Veröffentlicht in International Conference on Governance, Fraud, Ethics and Social Responsibility (7. : 2016 : Istanbul) Ethics, social responsibility and sustainability in marketing (2019)

An empirical investigation of the ethical perceptions of future managers with a special emphasis on gender : Turkish case

von Atakan, M. G. Serap
Veröffentlicht in Journal of business ethics (2008)

An exploratory cross-cultural analysis of marketing ethics : the case of Turkish, Thai, and American businesspeople

Veröffentlicht in Journal of business ethics (2009)

The effects of corporate ethical values and personal moral philosophies on ethical intentions in selling situations : evidence from Turkish, Thai, and American businesspeople

Veröffentlicht in Journal of business ethics (2012)

Ethics, social responsibility and sustainability in marketing

Veröffentlicht 2019