The marketing concept in the U.S. and the USSR : an historical analysis

von Barksdale, Hiram C.
Veröffentlicht in Academy of Marketing Science Journal of the Academy of Marketing Science (1978)

Problems in marketing research : in-basket simulation

von Barksdale, Hiram C.
Veröffentlicht 1963

A cross-national survey of consumer attitudes towards marketing practices, consumerism, and government regulations

von Barksdale, Hiram C.
Veröffentlicht in The Columbia journal of world business (1982)

Marketing: change and exchange : readings from Fortune

von Barksdale, Hiram C.
Veröffentlicht 1964

The domain implications of phase angles and tau

von Hilliard, Jimmy E.
Veröffentlicht in Management science (1976)

Consumer attitudes toward marketing and consumerism

von Barksdale, Hiram C.
Veröffentlicht in Journal of marketing (1972)

Portfolio analysis and the product life cycle

von Barksdale, Hiram C.
Veröffentlicht in Marketing strategy ; Vol. 2: Marketing strategy processes and tools (2009)

Conjoint measurement experiment of consumer comlaining behavior

von Didow, Nicholas M.
Veröffentlicht in Journal of business research (1982)

Response to consumerism : how change is perceived by both sides

von Barksdale, Hiram C.
Veröffentlicht in Michigan State University MSU business topics (1975)

A cross-spectral analysis of retail inventories and sales

von Barksdale, Hiram C.
Veröffentlicht in The journal of business (1975)

Food labeling regulations : efforts toward full disclosure

von French, Warren A.
Veröffentlicht in Journal of marketing (1974)

International barter and countertrade : an exploratory study

von Huszagh, Sandra M.
Veröffentlicht in Academy of Marketing Science Journal of the Academy of Marketing Science (1986)

Exporting industrial products at American trade shows

von Bello, Daniel C.
Veröffentlicht in Advances in business marketing (1988)

Marketing and the quality of life

Veröffentlicht 1978

Toward a conceptual framework for comparative marketing

von Barksdale, Hiram C.
Veröffentlicht in Comparative marketing systems (1984)

The time domain implications of phase angles and tau

von Hilliard, Jimmy E.
Veröffentlicht in Management science (1976)

Marketing activities in the service industries

von George, William R.
Veröffentlicht in Journal of marketing (1974)

A spectral analysis of the interaction between inventories and sales of merchant wholesalers

von Barksdale, Hiram C.
Veröffentlicht in Decision sciences (1975)

Marketing research : selected readings with analytical commentaries

Veröffentlicht 1966

An illustration of cross-spectral analysis in marketing

von Barksdale, Hiram C.
Veröffentlicht in Journal of marketing research (1972)