Macro and micro influences on organizational marketing of Romanian public institutions

von Barbu, Andreea Mihaela
Veröffentlicht in Inventi impact: emerging economies (2012)

Marketing implementation within Romanian health care service organizations

von Rǎdulescu, Violeta
Veröffentlicht in Proceedings of the 16th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe (2008)

Strategic business planning in Romania : the use of analytical portfolio tools and techniques

von Ionescu, Florin Tudor
Veröffentlicht in Conference on Marketing and Business Strategies for Central & Eastern Europe (17 : 2009 : Wien) Proceedings of the 17th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe (2009)