Branding in a competitive marketplace

von Baisya, Rajat K.
Veröffentlicht 2013

Supply chain and logistics management : an integrated approach

von Baisya, Rajat K.
Veröffentlicht 2024

Winning strategies for business

von Baisya, Rajat K.
Veröffentlicht 2010

Purchase of organic food : role of consumer innovativeness and personal influence related constructs

von Chakrabarti, Somnath
Veröffentlicht in Indian Institute of Management Bangalore IIMB management review (2009)

Integrated supply chain and logistics management

von Baisya, Rajat K.
Veröffentlicht 2020

The influences of consumer innovativeness and consumer evaluation attributes in the purchase of fashionable ethnic wear in India

von Chakrabarti, Somnath
Veröffentlicht in International journal of consumer studies (2009)

Aesthetics in marketing

von Baisya, Rajat K.
Veröffentlicht 2008

Aesthetics in marketing

von Baisya, Rajat K.
Veröffentlicht 2008

Analysis of interactions among the variables of supply chain performance measurement system implementation

von Charan, Parikshit
Veröffentlicht in Business process management journal (2008)

Television advertisements and children's buying behaviour

von Priya, Pankaj
Veröffentlicht in Marketing intelligence & planning (2010)

Modelling the barriers of Supply Chain Performance Measurement System implementation in the Indian automobile supply chain

von Charan, Parikshit
Veröffentlicht in International journal of logistics systems and management (2009)