Consumer's expectations from mobile CRM services : a banking context

von Sangle, Purnima S.
Veröffentlicht in Business process management journal (2011)

Adoption of CRM technology in multichannel environment : a review (2006 - 2010)

von Awasthi, Preety
Veröffentlicht in Business process management journal (2012)

Concerns vital for mobile CRM in banking : a qualitative study

von Awasthi, Preety
Veröffentlicht in International journal of electronic customer relationship management (2013)

The importance of value and context for mobile CRM services in banking

von Awasthi, Preety
Veröffentlicht in Business process management journal (2013)

Contemporary challenges in CRM technology adoption : a multichannel view

von Awasthi, Preety
Veröffentlicht in International journal of electronic customer relationship management (2014)

Consumer education : defining the target audience and the task

von Sarin, Sharad
Veröffentlicht in Management and labour studies (1978)