Using shortened scales in sales research : risks, benefits and strategies

von Franke, George R.
Veröffentlicht in The journal of personal selling & sales management (2013)

Competitive intelligence collection and use by sales and service representatives : how managers' recognition and autonomy moderate individual performance

Veröffentlicht in Academy of Marketing Science Journal of the Academy of Marketing Science (2015)

A review of social media and implications for the sales process

von Andzulis, James Mick
Veröffentlicht in The journal of personal selling & sales management (2012)

Social media technology usage and customer relationship performance : a capabilities-based examination of social CRM

Veröffentlicht in Journal of business research (2014)

Examining the drivers and performance implications of boundary spanner creativity

Veröffentlicht in Journal of service research (2014)